Business Research Methods
|Unit||BUS604 Business Research Methods|
Organisational Behaviour and Leadership, Leadership Theory, Organisational Learning and Change, Stewardship and Governance
This unit is designed to help students to conduct effective research and analysis in real workplace situations, and to apply key concepts of qualitative and quantitative methodologies to research and assessments in other units. Students will learn how to define and scope problems so that they may be investigated in a methodical and valid fashion, and, in particular, how to prepare research proposals, conduct literature reviews, and select, and justify, relevant research methodologies.
In keeping with a business context, all quantitative and graphical problems are presented in MS Excel format, and students are not required to use dedicated statistical tools other than those used in normal business practice. The assessments for this unit are all linked to the central concept of the development and preparation of a research proposal relevant to a business setting.
Types of research